Hard Rock Cafe Glasgow and the Glasgow Rocks British Basketball League team have today announced a groundbreaking brand new sponsorship deal. The partnership will see Hard Rock come on board as the Glasgow Rocks’ official Shorts Sponsor for the remainder of this season and the 2017/2018 season.
Members of the Glasgow Rocks team along with the Rockettes cheerleading squad were at Hard Rock Cafe on Glasgow’s Buchanan Street earlier today to celebrate the deal, decked out in the new shorts.
Allie Barr, Sales & Marketing Manager at Hard Rock Cafe Glasgow said, “We are thrilled to be partnered with Glasgow Rocks and look forward to working closely with them in years to come. They’ve had an incredible season so far and Hard Rock is really excited to be part of the journey. It’s been a long time coming but totally worth the wait.”
Daniel Bajwoluk, General Manager of the Glasgow Rocks, commented, “Glasgow Rocks are delighted to partner up with one of the most recognisable brands in the world in Hard Rock. As we continue to strive for excellence both on and off the court, it is great to know we will have the backing of such a global company. All of us here at Glasgow Rocks are looking forward to working with Allie and the rest of her Hard Rock Cafe team over the coming years.”
Fans will be able to check out the team playing in the all-new shorts on Sunday 12th March when they go up against Bristol Flyers, 5.00pm at the Emirates Arena.